Conversion rate optimization

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Example Conversion Test

To set up a test, first you only need to insert two lines of JavaScript into your target pages. Then designate target areas and create content variations (headlines, buttons, layout, colors, calls to action, etc.) for each area. In this case, we are testing a subheadline and call to action to drive visitors to a free new patient exam landing page.

adaptive conversion rate optimization interface

Once the test is defined, we start the test. The software automatically shows the various combinations to visitors, using their browser to display variations on the fly with JavaScript. Search engines only see your original page, so there is no effect on search engine rankings. While the test is running, we can monitor your progress, tracking which combinations yield the highest conversion rates and improvements in ROI.

 

adaptive conversion rate optimization roi growth

The software automatically favors the combinations that yield the highest conversion rates, quickly finding the optimum solution. You’ll get results faster and be able to run more tests than with conventional conversion rate optimization methods.

Benefits of our Adaptive Conversion Rate Optimization Service

  • Faster results – Our self-learning method adapts to find the best combination of web page variables in 1/10 to 1/100 the time!
  • Lower traffic requirements – Small to mid-sized sites can now reliably test and optimize landing pages.
  • Lower cost – Our turnkey or do-it-yourself solutions are 5 to 10 times less than hiring the other guys.
  • Faster profits – You’ll realize higher conversions while the test is running, not after.
  • No guesswork – Using a patent-pending self-learning method our software tests different content variations (headlines, page copy, offers, layout, and style) to find which combination gives you the best conversion rates and thus sales. Our adaptive multi-variable split testing takes any guesswork out of conversion rate optimization since the numbers speak for themselves!
  • 100% Guarantee – We guarantee our conversion rate strategies will significantly increase your conversion rates.

Source : http://www.websiteoptimization.com/services/marketing/multivariate-testing/